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Partnership led approach

Flexible deal structure

No two businesses are the same, which is why I don’t do “one-size- fits-all” deals. I have the flexibility to develop a deal structure that best fits you and your business. 

Hands-on support

I support management teams by working in partnership with them to set and achieve strategic plans, determine operating priorities and by serving as a sounding board for management to create value for all stakeholders.

Building value as a partner with management

It is important to me that when I do well, management share in the value we create together. I will provide guidance and support so that management can grow their business and share in the value it generates.

How I partner

I look to partner with capable and motivated owners and management teams who are enjoyable to work with and are looking to secure the future of their business.

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In the spirit of partnership, I believe that management should always have the opportunity to earn an equity interest and to co-invest, and offer these incentives in every situation.

Retire

Owner looking to step back from their company to retire or pursue other ambitions.

De-risk and diversify 

Owner looking to release capital, diversify their personal wealth and continue building their business.​

Grow

Owners or management teams seeking capital to grow their business.​

Typical seller rationale

Relationship driven,
long-term and a clear vision

Relationship driven

I invest the time to get to know you and your business, to build a relationship based on trust, mutual respect, two-way communication and common goals.

 

Long-term

As an independent investor, I am not under external pressure to invest or realise value from the investments I make.

 

I am in it for the long-term, to understand how best to achieve a successful change of ownership for you and the ongoing success of your business.

 

Vision

To create a like-minded family of remarkable businesses that can benefit from working together as a group, on a platform that shares best practice and expertise.

Create Investments Limited T/A Critical Asset Services, Registered in England and Wales No. 11788981

© 2025 by Create Investments Limited

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